سمو الأميرة غيداء

HRH Princess Ghida Talal Launches the 2019 Arab Breast Cancer Awareness Campaign and JBCP Multidisciplinary Workshops

Under the patronage of Her Royal Highness Princess Ghida Talal, Chairperson of the King Hussein Cancer Foundation (KHCF) and Center (KHCC), the Jordan Breast Cancer Program (JBCP) launched the 4th Arab Breast Cancer Awareness Campaign. under the slogan "Don’t wait for symptoms… get screened now."

Through this regional awareness campaign, JBCP, in cooperation with entities across the Arab world, unites the efforts of participating countries to reach their goal of saving the lives of women in the Arab world by encouraging them to pursue breast cancer screening immediately.

The Campaign launch also marked the opening of JBCP’s 2019 Multidisciplinary Workshops. The Multidisciplinary Workshops are a biannual JBCP initiative aiming to improve the quality of early detection services, enhance the capabilities of professionals working in the field, and inform them of the latest relevant scientific developments.

During the ceremony, Her Royal Highness Princess Ghaida Talal stressed on the importance of early detection of breast cancer and indicated that no matter how many women's responsibilities are, attention to health remains at the foremost priority that they have to take care of by committing to conducting early detection cancer tests without waiting for symptoms to show.

Dr. Assem Mansour, Chairman of the Board of Directors of the Jordan Breast Cancer Program and Director General of the King Hussein Cancer Center has attended the ceremony in addition to members of the Board of Directors of the program.